The Different approaches of women's entrepreneurial performance

Résumé

Performance is a notion that is evoked in everyday life as well as in professional life. This
article aims at understanding the notion of entrepreneurial performance according to a causal
approach through the key factors of success. In this sense, we have tried to articulate our
research according to the different measures of performance: subjective and objective measures.
The notion of company performance is a very broad concept, but it can be approached from
different angles. According to (Landrieux-kartochian, 2005). From several works, the research
of the global performance leads to the dematerialization of this concept making its measurement
more difficult.
Thus, factors that condition the success of an organization during an innovation phase may be
incompatible with those required during a development phase. There are combinations of
human, technical, financial and organizational factors (Godet, 1991). Success can be defined as
the ultimate goal of the company, which is to compete successfully, grow and make profits.
Thus the success of the company can be defined in terms of the behavior of for its relentless
support the latter compared to direct competitors.